WOW - Women of the World is a global alliance, driving an equal and inclusive future for women, girls and non-binary people.

Founded as a Festival in 2010 by trailblazing arts leader Jude Kelly CBE, WOW's work across the world now spans events, festivals, leadership programmes, young people's projects and more. 

WOW's global alliance of 33 partners across the globe have presented more than 150 festivals and events in 71 places across six continents, with over 5.3 million people taking part. You can see the story so far here

We deliver impact through festivals, events, leadership and knowledge sharing with these guiding principles:

A woman speaks on stage at the WOW Festival Mulheres do Mundo in Rio. Bright decor, musical instruments, and an engaged audience set an inspiring scene.

Creativity is a force for progress

We believe creativity and expression are transformative tools for sparking joy, creating community, and realising a better future

Elderly women in vibrant, traditional African clothing joyfully dance and play percussion instruments on stage with musicians in the background

We’re led by women around the world

Through our shared Global Partnerships, programmes are locally grown in the places where they happen 

A diverse group of people sits in two large circles of chairs on a tiled floor. The centre features a "Wow" graphic in bold colours

There’s a method to our movement

At the centre of our work is our unique method, rooted in the arts and proven over 15 years, 150 festivals and millions of participants inspired to take action

A joyful man in a crowd smiles with open arms, wearing a black T-shirt and a lanyard.

We all have a part to play in an equal world

No matter who you are, WOW is for everyone who believes in gender equality

Every year more people and places across the world are joining the WOW movement. We’d love to hear from you – get in touch by emailing hello@thewowfoundation.com

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