WOW Sounds

Music is power. And in WOW Sounds, it’s also protest, storytelling, healing and hope.

WOW Sounds is WOW’s dedicated platform for revolutionary women, girls and non-binary musicians using their voices to turn music into activism – and activism into anthems.

From dancehall to folk, R&B to metal, traditional instrumentation to experimental sound, WOW Sounds features artists from across continents, cultures and communities, many of whom are cultural activists working at the heart of feminist movements. These musicians aren’t just performing; they’re protesting, storytelling, building solidarity and pushing for justice through their lyrics, rhythms and presence.

Whether you’re tuning in to a WOW Sounds live stage at a WOW Festival or exploring the playlists online, you’ll hear familiar names and fresh discoveries: breakout voices, underground icons, genre-defiers and artists reclaiming space in the music industry. These performers span all ages, identities and career stages, united by their vision of a more equitable world.

WOW Sounds has featured artists from Nairobi to New Zealand, Serbia to Syria, Iran to Ireland, Sri Lanka to Sudan, Australia, Indonesia, Guatemala, Palestine, India, Zimbabwe and more. It’s a global mixtape of resistance, joy and radical imagination. Turn it up.